An increasing demand for innovative software products at lower costs presents tremendous challenges for companies trying to satisfy both requirements. For product companies, Product Strategy governs company’s ability to outwit the competition and propel business excellence. Defining the right product to address the unmet needs is a key starting point; but translating those needs into a product that is made on time, within acceptable budget constraints and then inducted into businesses, requires attention to operational excellence.
The above challenges along with globalization of markets have forced companies to consider outsourcing in the Product Engineering and Product Design services space. However, product development through an outsourcing service partner raises key concerns such as: